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Software Product Graphic Design

Software Product Graphic

GRAPHIC CREATION

OBJECTIVE

I wanted to create a graphic that streamlined the different software products and features and showcase them in an easy-to-understand way. After collaborating with the stakeholders involved (Chief Executive Project Officer, Product Manager, etc.), I came to the conclusion that I needed to develop a clear and visually-appealing graphic that defined each product and its associated features.

PROCESS

I first gathered all of the information that I would include in the graphic and sorted it into a hierarchy from product to feature. I decided "chart" format would work best with a flow from left to right in order to logically sort the information for the reader. I mocked up a few different format ideas before running them by the stakeholders I mentioned above. After I took into consideration their comments and critique, I created a more finalized version of the graphic in Adobe Illustrator. Lastly, I made sure to align each aspect of the graphic to make it pixel-perfect and color-coded it according to software type.

RESULTS

The final graphic embodies each aspect I strived to portray: clean lines, clear flow of logic, use of the company's colors to make it visually appealing and satisfies all parties involved. The graphic provides a concise diagram to visualize each product the company specializes in, along with all the moving pieces involved in each.

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